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The Hess Collection blog has been publishing fascinating video content for over a year now. Maplevine worked with the Hess Collection marketing team to develop a schedule, best practices and implement the blog back end, so their blog could be a resource for the entire company. Since setting up this blog in January of 2008, many other divisions of their company have also caught blog fever and have started their own.
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Purple Cowboy Wines needed a site and fast. The National Finals Rodeo was approaching and the winery was pouring at several events. This site went live - from design to development - in 5 business days. During the rodeo, over 3,000 visitors signed up for the newsletter.
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Schrader Vineyards had a functional site, but it needed updating. Now regular email newsletters, a new look and feel and a functional ecommerce backend have combined to make this winery site clean and easy to use.
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A change of pace from being in front of a computer, I hosted the Mumm Napa Harvest Celebration. Duties included emceeing the event as well as interviewing both winemaker and director of operations. From this online video, Mumm Napa found increased traffic, and most importantly, increased sales.
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Oopswines.com is a beautiful site, a gorgeous site, a lovely site. The problem? Nobody could find it. Maplevine re engineered this all-Flash site to an html/Flash hybrid site, using both tools to create the search-engine-friendliest site North of the equator.
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eWineMatch is a text-messaging project which uses a complex protein and flavor algorithm to pair wines with your favorite foods. The logic is flawless, just try to stump it! All you have to do is to text your food to #411511.
